Draft 3

Here is my final draft before I submit my final product, from the last draft I have made massive changes and improvements to my work to ensure an excellent outcome. Developing from my final product I have filled the video with enough footage for the song to be the full 4 minutes long. As well as completing the video from the 2.45 seconds that I had done before I have made improvements to the first half of my video, by this I have added in the piano scene in which I was advised to do by my fellow class mates and I made some shots quicker as I felt they went on for too long which may of led to my audience loosing interest. Commenting on the second half of my video in which I have finally completed, I have used a wide range of shots to create the emotive effect that I was looking for. I also included a range of outfit choices and locations to create great visuals to my song to link with the lyrical analysis of my video.

Draft 2 of Music Video

This is my the completed draft of the first 1.44 seconds of my music video, however, there is shots which needed to be added within some spaces of the video. These shots will include my artist playing the piano to visualise the lyrical meaning of the song. I got several second opinions on the video and all comments were extemely postivite however, the comment on adding a piano scene sounded extremeley sucsessful with my class mates.

Draft of Music Video

draft 1 from Haydon Media on Vimeo.

Here is the first half to my music video which I have put together through a viarety of shots, angles, and costume changes. This is to display the change and improvments which will be made in completing my final product.

Location Reece

Actor release form

It is important when you do a product as such that you have proof that your actor agrees to being filmed through voicing, poses, actions, appearances and pictures. So this is evidence that my model, Claudia Dyer accepts to the following and agrees for it to be shown to other people.

Problems ive faced

The reliance on technology is high during this year’s task, as I have realised after being faced with the several amounts of technical issues throughout the task. My first shot came out with fuzzy and crackling footage which meant I had to re-film, after re-filming my footage got lost which meant filming for a 3rd time. This is why it's essential that you allow yourself enough time to complete this project as many errors can occur that you need to fix.

Syling and costume

Artist costume and styling

I will explore several close up shots within the first scene of my video, so here the styling of my artist will demonstrate an importance over the costuming. The makeup scene will incorporate signs of femininity and the ‘Madonna’ theory as she applies her sophisticated make up so very gently and beautifully. The extreme close ups of the makeup and slow panning across her face are used to display the movement of my artist, Claudia and her emotions. Due to the situation of her getting ready, her hair will be in the process of getting ready by this she will have her hair down to suggest the process I am trying to convey.

 My next scene is heavily based on the costuming of my artist, it’s important that I keep my target audience in mind when deciding upon the costuming as it has to appeal to my audience of teenagers. However, due to the situation in which the scene is in, my artist will be dressed to convey a very emotional character in which highlights this through her dress sense of baggy clothing, scruffy hair and messy make up. Although this may question the norms of a teenage girl it conveys a meaningful story which I believe will keep my audience involved. I have been inspired by this outfit choicing by the music video of Ed sheeran - The A Team where in which the character displays the same message that I want to create.

Letter regarding permission

Here I have sent an email to the following address regarding permission to use the song 'the power of love' in my music video, whenever you want to use a song of someone else's you have to get permission, so this is my evidence of this. Showing my professional approach to my music video.

Moodboard of audience research

Here are some ideas of what my audience will enjoy/hobbys/be like, this has helped me to gain an idea of what I need to aim my music video at as this will be my stereotypical audience. Ideas such as how they will dress and look like will give me an insight on how to apporach my performers, I have also included images as such off festivals to display the style of music my audience will like.

Digi pack - deisgn template

Here I have began to create my digi pack, I have chosen to have the theme of photo frame style layout, by this I will have pictures in the white areas and change the writing of the song names to match the colour theme that I decide to go with.

Magazine advert - Progress stage 1

This is the template for my magazine advert of my music video -

 

Analyis of Lyrics

Here I have analyised the lyrics to the song 'the power of love' by Birdy - this has opened my eyes to the deep meanings behind the wording to the song which has helped me to develop my music video around the lyrics now I have a deeper meaning to what they mean.

Props List

 For my music video I am going to be using the following props to help create my storyline, firstly the use of a mirror in my artists bedroom - I will be using this for the scene where my artist gets herself ready for her night out, over the shoulder shots will be used when looking over my artists shoulder into the glamourous mirror in which she owns to create the perfect setting. Connotations of looking in the mirror display ideas of the confidence and beauty, I want my artist to come across with this attitude. Furthermore, I will need make up to be layed out over my artists dressing room - this will be used when I film my artist putting on her make up to support the idea of happiness and good spirits.

 

When my storyline changes to my artist becoming depressed and dispirited the props I will use will switch to the use of her ex boyfriends jumpers; by this she will be holding them in an emotional atachment manor, this will propose the concept of a breakup and her loosing her life and self now that he has left her. I will be using a phone within my video, this will be used when the boy breaks up with the girl over text - this plays an essential role in my video as this tells the story of my video of a happy young girl who gets destroyed by her boyfriend leaving her.

Artist styling + costume planning

Here I have produced a presentation about costume planning and styling which I want my artists to come across like, I have been able to explore different music videos which have infleunced my view on the way which I want my models to look like. I have been able to come up with my two different outfit scenes which I want to create, one being a dressed up teenager in a beautiful dress with bright red lips compared to my second scene where she will be dressed in all black with remainders of her make up left on which is all over her face from heavily crying.