Analyis of students work

I believe Clare’s music video is a very good example of something which I would like to create in the first scene of my music video. The song 'love like this won’t last forever' has a gentle feel to blend well with the setting of the song, you can tell once the artist starts getting dressed that it has a 60's styling to the video due to the long dotted dress with black and white dots with big red lips. My music video will avoid having a generation theme to the styling but will use similar aspects such as red lips.

Clare has opened her video with a close up of her nan - this image slowly fades away to Clare then picking out her outfit for the night this sets up the video to feel emotional and calming due to the soft music introduction and due to the use of close ups which helps engage the viewer emotionally to the video. It leads to a scene of her completing her make up for the further events of the night ahead, the extreme close ups on her face and make up enhance what she is doing - the slow motion of the editing keeps the mood of the video calm to compliment the song. As in my music I want to create a scene of my artist getting ready this is a good baseline for me to get ideas of the type of shots I want to use.

Shot reverse shot moves on to the next character in the video getting ready, were presented with a male character again styling his hair and getting dressed - we begin to get the idea that they are both getting ready for the same event due to their similar 60's dress sense. Unlike the camera shots of Clare the shots used on the male character are more mid shots, this could be suggested that the director wants the audience to create an emotional attachment with Clare.

Furthermore the characters are met together through an emotional attachment of holding hands, it would suggest they are a couple - they go on to dancing, mid shots are used whilst panning the camera to highlight the intense dance they share. As the dance ends a close up of the couple letting go of holding hands would discuss they are letting go of what they hold with one another. The video ends on a zooming out shot of her nan watching their dance on her TV, this is a good form of visual progression.